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Love the Hands that Made it

I recently heard this quote from a marketing conference. The speaker asked a friend why he used a particular specialty soap and not a big name brand.  The friend responded "I love the hands that made it." Interesting.  There was a story behind the brand that meant more than big corporate.  We feel this way about Bellapizzelle, and we want you to love the hands that make our cookies. A few questions to ponder: Would you rather bite into a corporate profit center or a small business?  Do you prefer a mass produced cookie or a handmade-to-order custom cookie? Does big corporate know you and respond quickly or can you text a small business owner with a custom order and have...

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A Bittersweet Fall

At this moment, as explosive devices are being sent to multiple locations across the country and a hurricane hits Mexico and protesters desperate for change march all over the world and having several dear friends pass away over the last couple of days, I find it hard to write about cookies. Having lost my own mother recently, I am hard-pressed sometimes to see the lighter side of life although I have a firm hope for the future.  My thought today, as always, stop waiting.  Live every day to the fullest, and live in the present. Cherish every moment with loved ones because in a second, things can change.  And they do.  From our kitchen to you, Ciao Bella.   

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